Amplitude

Product analytics for understanding what users actually do.

Best use cases
Product analytics
User behavior tracking
Funnel analysis
Retention analysis
Growth experimentation
Pros
Powerful funnel and cohort analysis
Great for product-led growth
Strong visualization tools
Scales well for large teams
Good documentation
Cons
Can be complex for beginners
Pricing increases quickly at scale
Setup requires planning
Pricing
freemium
Free tier available + paid plans for advanced analytics
Alternatives